Name Product: John Jantsch – Referral Engine Pro Self-Guided Course
Harness the Power of Referrals to Ensure a Steady Flow of New Customers
Introducing the Referral Engine Pro course based on the best selling book by John Jantsch
There was a time when marketers would simply create a product or brand, broadcast a compelling message, and send the sales folks out to hunt down new business.
Over the past few years, in large part due to the explosion of online tools and networks, customers and prospects are now active participants in the creation of products, services, brands, positioning, messages, and subsequent buzz – for good or bad.
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.