Because the big dirty secret about search engine optimization is this:
SEO really isn’t that hard.
I’m definitely proof of that.
Guess how I first learned SEO?
In University, my friends and I started a Fraternity.
I know. You should probably click back on your browser right now and just leave after that, but hear me out.
After graduating from University, I wrote an ebook called The Fraternity Handbook. It was a 67-page PDF on how to start a fraternity that I started selling for $10.
I… I know.
I wrote the “book”, then I bought the domain HowToStartaFraternity.com and managed to get it ranking #1 for the term “how to start a fraternity” after a few days.
I thought I was a genius.